Marketing, PR, Ecommerce Manager

Company: Corrado Properties
Location: Palm Beach
Posted on: November 16, 2020

Job Description:

Location of job: Palm Beach County, FL Sorrel River Ranch is a Four Diamond luxury guest ranch located along the scenic Colorado River surrounded by 2,000-foot high cliffs, buttes and mesas. This exclusive 240-acre riverside oasis is 17 miles from Moab, 21 miles from Arches National Park and 43 miles from Canyonlands National Park. JJ s Mercantile, located along scenic Highway 128, is a country store reminiscent of days gone by. A one-stop-shop/ grab and go for groceries from farm-fresh vegetables, eggs and butter to daily made bread, treats, snacks and necessities along with curated gifts. New Hospitality project - Marketing, and PR This position is responsible for all e-commerce, marketing, for Sorrel River Ranch, JJ s Mercantile, and a new project in West Palm This person will be responsible for creating and managing the online voice of an organization to build brand awareness within the online community. The Community Manager will be responsible for aligning all company communications, PR, social media, and marketing content to create a strong brand identity. This position will be the first point of contact for online fans and followers, and digital marketing channels thus developing an intimate relationship with the online community. To be successful in this role, you will need to think out of the box with humor, stories, and sustainable principles to guide you. You will need to have a deep passion for social media, stay abreast of new developments and opportunities in the industry, and be a strategic thinker. You must have an outgoing personality as in-person networking will also be part of the job. The optimal candidate showcases their creativity in their work, can work independently, and create comprehensive goals for accountability. DUTIES & RESPONSIBILITIES: * Develop a detailed Marketing Plan for Corrado's Hospitality properties * Create engaging content for all platforms, including blog pieces, articles, social media * posts, newsletters, and videos. * Engage with online community and respond to comments and requests. * Analyze web traffic and relevant community metrics. * Relay community feedback to relevant internal stakeholders. * Devise and implement community communication initiatives. * Liaise with other departments to stay updated on new marketing initiatives, product * and service developments, and to ensure brand consistency. Sorrel River Ranch, JJ s Mercantile * Manage, and create collateral from our branding guidelines for Sor River Ranch Resort, JJ's Mercantile, and new projects * Liaise with external agencies or journalists to ensure accurate br representation. * REQUIREMENTS & QUALIFICATIONS: * Passionate about building the Sorrel River Ranch and JJ s Mercantile brand. * Experience with Facebook, Instagram, LinkedIn, Twitter, and YouTub is essential. * E-commerce proficiency across all digital platforms. * Digital channel management. * Knowledge of Hootsuite or similar programs to manage online postin on different * platforms. * Proficient in Google Analytics. * Proficient in Canva and Adobe. * At least two years' experience managing social media platforms. * Strong writing and verbal communication skills. * Knowledge of marketing trends and techniques. * At least two years' experience marketing directly to consumer. * At least two years' experience marketing a new business directly t consumer. * Superb time management skills. * Must be able to use basic features in MS Office Suite (Outlook, Excel, Word, PowerPoint) * Ability to work occasional weekends. * Creative and entrepreneurial attitude. * Please send your resume and cover letter to We thank all applicants; however, only those selected for an interview will be contacted. Applicants who do not already have legal permission to work in the United States will not be considered. Corrado Properties, is an Equal Opportunity Employer committed to a diverse work culture, M/F/D/V. Show moreShow less

Keywords: Corrado Properties, Palm Beach , Marketing, PR, Ecommerce Manager, Executive , Palm Beach, Florida